Preliminary clearance search
We look for identical and potentially similar marks in the relevant class, then explain the notable risks in practical terms.
China trademark registration
Protect your identity where you manufacture, source or sell.
We register brand names, word marks, logos and combined marks with CNIPA — with clear advice on scope, risk and next steps.
End-to-endSearch, filing, examination and delivery handled by one team.
A complete filing service
Everything required to get the application right.
The legal requirement is straightforward: foreign applicants must be represented by a legally registered Chinese trademark agency. The practical challenge is making sure the mark, class, and documents are fit for purpose.
Goods and services strategy
We turn your product list into a focused set of goods or services and advise when more than one class is commercially sensible.
Application preparation
Trademark artwork, applicant information, powers of attorney and official forms are checked before submission.
CNIPA submission
We file the application with the China National Intellectual Property Administration as your appointed agent.
Examination tracking
We monitor official notices, explain material developments, and keep you updated on the case.
Certificate handover
Once registered, we deliver the certificate and explain the 10-year term, renewal and genuine-use obligations.
Who this is for
Built for brands with a China connection.
Cross-border sellers
Protect the storefront, product line or brand name you use with Chinese manufacturers and marketplaces.
Overseas companies
Secure a filing before entering China, expanding a supply chain or licensing your products locally.
Founders & creators
Register your name or logo before it gains attention, and reduce the chance of a conflicting local filing.
A clear path to registration
Six steps. One accountable team.
You do not need an office in China or a local bank account. We coordinate the filing, official correspondence and updates in English.
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01
Trademark search
You share the name or logo. We review potentially conflicting marks and flag key risks.
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02
Strategy & quote
We recommend the relevant classes and confirm the scope, fee and expected steps.
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03
Documents & filing
We prepare the application package and file it with CNIPA after your approval.
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04
Official examination
CNIPA reviews the application for compliance and conflicts with prior marks.
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05
Publication
Approved marks are published. Third parties may oppose during the publication period.
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06
Registration
If no opposition succeeds, the mark is registered and the certificate is issued.
A straightforward case commonly takes several months, but CNIPA's examination pace and any refusal or opposition can change the timeline. We provide a case-specific estimate before filing.
See pricing & timelineWhat you need to provide
A short document list. We guide you through it.
We provide templates and accept clear scans. No visit to China is required.
01
Applicant identity documentA company registration certificate or a copy of the individual applicant's passport.
02
Trademark artworkClear JPG or PNG file. A clean white background is preferred for logo marks.
03
Goods or services detailsYour products, business model and the classes you believe are relevant.
04
Signed power of attorneyWe provide the form and instructions for signing or sealing.
Why Huace
Local filing experience. Overseas-friendly communication.
You need both: an agent who understands the Chinese process and a team that can explain it without making you decode the system alone.
We know what CNIPA expects.
Applications are checked for document consistency, class wording and filing requirements before they go in.
We keep the language clear.
Official notices and practical options are explained in direct English, with a recommended next step when one is available.
We do not promise outcomes.
The search is a risk assessment, not an approval guarantee. CNIPA retains final authority over every application.
We remain available after filing.
Examination, publication, and registration can take time. We continue to manage your case after submission.
Start with clarity
Ready to protect your brand in China?
Send the mark and your product details. We will explain the likely class scope, obvious risks and the filing process.