About the agency
A China trademark partner you can see and verify.
Huace is a locally based trademark agency with direct experience with the CNIPA filing process and a practical, English-speaking approach for overseas clients.
Our perspective
China is complex enough. Your agency should make it feel clearer.
Brand owners outside China often encounter the same problems: inconsistent timelines, unclear guidance on classes, and official information that assumes local context. We built our overseas service around the questions clients actually ask.
That means reviewing the mark before filing, explaining risk in plain language, confirming the commercial scope, and keeping the client informed while CNIPA examines the case.
“Trust should come from visible work: a thoughtful search, accurate documents and honest answers about what cannot be guaranteed.”
A local team
Based in Yiwu. Working with brands worldwide.
Yiwu is one of China’s most internationally connected trade centers. Our location gives us a close understanding of how manufacturers, sellers, and brands operate across borders.
Our team handles the China-side work while you retain full control of the decision. You see the proposed scope, quote and filing plan before the application proceeds.
The records above are screenshots of Chinese public registries provided for use on this website. English captions are included for context.
Selected registration work
Real cases. Privacy built in.
Explore certificates from completed China trademark matters. Company names and addresses have been deliberately obscured.
Client privacy notice The applicant name and address on every certificate have been mosaicked. The mark, class, registration number, and official registration details remain visible to demonstrate the work.
How we work
Professional standards for a cross-border process.
Review before submission
We aim to catch scope and document problems before they become official issues. Every filing is prepared around the actual business use.
Make limits visible
No agency can control CNIPA’s decision. We explain uncertainty clearly instead of implying that a filing or search guarantees approval.
Quote the scope in writing
Class coverage, included services and exclusions are confirmed before payment so the commercial agreement is easy to understand.
Keep communication in English
We translate the practical meaning of official notices and give you a clear next step, while preserving the original record.
Start with clarity
Work with a team that explains the process.
Tell us what you want to protect in China. We will respond with a practical review and clear scope.